Don’t give underage drinking an excuse in 2026. make sure to have conversations with your teens about the dangers of underage drinking and let them know that most teens don’t drink.
Research shows that kids who feel close to their parents are less likely to drink. It’s healthy for tweens and teens to exert their independence, but it’s important that you stay engaged even as they begin to spend more time with their friends and less time with you.
In recognition of Red Ribbon Week, the Idaho State Liquor Division (ISLD) proudly supported the Office of Drug Policy’s (ODP) annual Sticker Shock Campaign. This statewide prevention effort engages youth and communities to raise awareness about the dangers of underage drinking and the importance of keeping alcohol out of minors’ hands.
Through ISLD’s partnership, participating liquor stores across Idaho provided materials and locations for local prevention groups to host “Stick ’em On” events. During these events, youth placed prevention-themed stickers on liquor store bags and received substance use prevention education through guest speakers and community resources.
Subscribe to our newsletter to stay up to date on news, new products, legislation, and industry events directly from Idaho Liquor Division.